The Real Problem: Inputs and Outputs Live in Different Universes

Alex Hormozi’s whole thing in $100M Leads is simple: there are only a few real ways to get attention — and if you consistently do them, you win. He boils prospecting down to four core activities:

Let’s call those your Inputs.

Then there are your Outputs — what happens after that attention hits your world:

And finally, the Score: revenue created from all that activity.

Almost everyone is already doing some mix of those Inputs and getting some level of Outputs. But:

So every day you’re asking:

…and you have no clean way to answer. You’re forced to feel your way through the week instead of seeing your way through it.

Peter Drucker is widely credited with the idea that what gets measured gets improved — and whether he said it exactly or not, the principle is everywhere in modern management.

The problem for most founders and sales-driven operators isn’t that they’re not measuring anything. It’s that:

Think about sports:

Business rarely works that way. We’ve made the “scoreboard” so complex that most people unconsciously opt out of looking at it.

Let’s bring this down to something you can track in minutes per day.

From Hormozi’s framework, you get four core Input lanes:

On their own, these numbers are just vanity. But paired with the right Outputs, they turn into a predictable machine.

Here’s a simple, universal pipeline you can track no matter what you sell:

If you can see those numbers next to your Inputs, you can finally answer questions like:

This is where the magic (and the money) is: connecting Inputs to Outputs in one view.

Here’s the part most people underestimate: you don’t need a monster CRM to manage this.

Ryan Deiss, who runs a portfolio of companies doing around $200M in revenue, has publicly talked about running everything off a simple Google Sheet “CEO Dashboard” he checks each week.

Not a 9-tool tech stack.
Not a 200-field Salesforce instance.
A sheet.

Because the power isn’t in the software. It’s in:

That’s it.

So the real question isn’t “What tool should I use?”
It’s: “Where does my scoreboard live, and how often do I look at it?”

Here’s the simple model underlying scoreboardz.ai and the Google Sheet behind it:

When you put this in one place, you can literally see:

That’s your scoreboard.

The scoreboard behind scoreboardz.ai is just a well-structured Google Sheet. But the experience is different:

The result is a system that:

You’re no longer relying on willpower or vibes. You’re using visibility and feedback.

Under the hood, scoreboardz.ai syncs directly with a Google Sheet:

This also means the system is:

And because the visible “scoreboard” is just reading from the sheet, you don’t have to shove your whole life into yet another software tool.

Here’s the cadence that tends to work:

Daily (≈12 minutes total)

Weekly (≈1 hour)

Because the system is simple, you don’t need a 2-hour “RevOps meeting.” You can run a million-dollar plan from a single sheet plus a visible scoreboard — just like the CEO dashboards people like Deiss talk about.

If you want to feel this instead of just nodding along, here’s a quick challenge:

Day 0 – Set Up the Scoreboard

Days 1–7 – Run the Play

Each day:

Then ask:

If you like the feeling of finally seeing your Inputs and Outputs together, that’s exactly the experience scoreboardz.ai is designed to streamline and keep in your field of view all day.

To recap:

If you’re already doing the work — sending DMs, running ads, posting content, taking sales calls — the next big jump in your revenue probably isn’t a brand-new tactic.

It’s putting all your Inputs and Outputs in the same place, looking at them every day, and letting the scoreboard tell you the truth.

Now go put in the reps!